Bee Gees Question – What Was Their Downfall? Mr. Pop History Answers…

From Susie D – Hello Mr. Pop History. The Bee Gees – ever popular during the ’70′s disco craze – were nothing during the 1980′s. I heard radio stations simply got tired of playing them – and we know that radio made the hits. Is it true?

Mr. Pop History – Quite the opposite. Radio programmers – the smart ones – don’t ban artists. It’s all about the music. Back during the 1980′s – radio programmers such as Scott Shannon (Z-100) and Larry Berger (WPLJ) – both influential NY top-40 stations, believed the trio just fell out of touch with their audience. This was evident with the Bee Gees 1987 release of “ESP.” It was supposed to be their comeback album/single – but it didn’t happen – at least here in the States. As Scott Shannon said at the time – “there’s better music to play on the radio now.”And – he was right. Guys like Shannon and Berger knew their their audience.

And, I believe it also had to do with the early 1980′s  fallout with longtime manager Robert Stigwood. There’s a positive correlation between this – and their popularity – especially in the States.

From Ed I – Mr. Pop – Who really was the fifth Beatle?

Mr. Pop History – I think you can rotate them. Murray the K, Brian Epstein, Peter Brown, Billy Preston – you name it. Just depends on the particular month/year.

It was first hung on Murray the K – a top teen DJ on 1010WINS NY. When the Beatles first came to America – they latched on to Murray quickly. He really was the fifth Beatle in early 1964.

More interesting – very early on – The Beatles were only too happy to give Murray and his station – 1010WINS, free mentions. They’d do the same for rival WMCA, but Brian Epstein quickly put a stop to it. Aligning the Beatles to particular radio stations could tick-off competition and Epstein was very sensitive to Beatle airplay – but for a very short time – The Beatles let themselves go.

Take a look at this video. Every Beatle is giving WINS a special mention. It was simply amazing. At least here, they dug Murray. WINS DJ Murray the K w/The Beatles Just Before The Feb 9/1964 Ed Sullivan Show.